Public Relations and Public Relations in the Digital Age
This course equips learners with the knowledge and skills necessary to excel in Public Relations (PR) within the dynamic online landscape.
English
Last updated
Fri, 14-Nov-2025
This course equips learners with the knowledge and skills necessary to excel in Public Relations (PR) within the dynamic online landscape.
English
Last updated
Fri, 14-Nov-2025
This course equips learners with the knowledge and skills necessary to excel in Public Relations (PR) within the dynamic online landscape.
It delves into the core elements of digital PR, including building and engaging online communities, crafting effective content strategies, and measuring campaign success. Learners will explore strategies for navigating crises and maximising opportunities through digital events. The course also examines the latest technologies, such as Artificial Intelligence (AI) and Virtual Reality (VR), in PR, while emphasising the ethical considerations of using these tools.
Module 1: Foundations of Digital PR
Module 2: Crisis Communication & Event Planning for Digital PR
Module 3: Emerging Technologies and Ethics in PR
Council for Skills and Competencies (CSC India) is a non-profit industry body registered with DHRPAN - NITI Aayog, Government of India, certified under ISO 9001 : 2015 organization. It plays a significant role in promoting skill development and upskilling initiatives in India. CSC India has established partnerships with well-known organisations such as the Wadhwani Foundation, National Entrepreneurship Network (NEN), National Internship Portal, and National Institute of Electronics & Information Technology (NIELIT) and MSME to enhance skill-based education, training, and entrepreneurship and Andhra Pradesh State Council of Higher Education. (A statutory body Government of Andhra Pradesh)., All India Council for Technical Education (AICTE) for internships
